TOYOTA為何不好好經營跑車這塊市場?

TOYOTA 目前只出了GT86 N/A一台,不上不下, 被Audi S3,S4,S5 摸頭很不是滋味, 看Yaris 1.6T 380HP跑 WRC 就覺得TOYOTA明知可為卻不為

whitehill wrote:
TOYOTA 目前只出了GT86 N/A一台,不上不下, 被Audi S3,S4,S5 摸頭很不是滋味, 看Yaris 1.6T 380HP跑 WRC 就覺得TOYOTA明知可為卻不為怒怒


Lexus RC F, GS F, LC 表示:.......
whitehill wrote:
TOYOTA 目前...(恕刪)


Don't be so upset. Technology can be fast but good engineering needs time. Perfection is not easy to catch and it really needs patience. I think they will eventually.

Japanese is strong at engineering but weak at sales/marketing. I really like Japanese cars and think they're good and cheap (because of their excellent quality). I just bought almost brand new 2017 GSF and only paid $64500+tax. I think it's very cheap even in USA. Why is it so cheap? Because not many people understand it. If Japanese are good at sales/marketing, then their cars will not be so cheap today. So just keep this secret in your mind.

In addition, if Japanese become good at sales/marketing, then their engineering will also loose some strength, because engineering and sales/marketing are totally different characteristic. No one can master on both, I think. Just like you choose your girl/boy friend or wife/husband. No one is perfect. You need to make a choice.

日本車真的不擅長行銷嗎 有比歐州車較便宜?
Japan : Engineering (90), Sales/Marketing (10)
Germany : Engineering (80), Sales/Marketing (20) --> 70/30 (recently)
USA : Engineering (60), Sales/Marketing (40)
Taiwan : Engineering (40), Sales/Marketing (60)

100 is total. I think Germany also has very good engineering but they face competition from Japan. So they move their focus to Sales/Marketing more recently. It's pity. They was able to build reliable cars in the past. USA has best Sales/Marketing in western world, so they are very good at technology.

The above is only my experience (I'm almost 52). I'm human. No way I can know everything. If you think it's not true, you can just skip them. Thank you.
跑車是冷門市場,賣熱門休旅車才會賺大錢。

whitehill wrote:
TOYOTA 目前...(恕刪)
Lexus 以前sc賣到收掉
沒差反正市場不大

高價後驅車賣不動才危機
但還是比 Volvo 有長進
Volvo直接自宮後驅車
不是有FT1 concept這台嗎, 量產車明年應該就會發表了



性能估計在250~500馬力之間吧

hb8031 wrote:
但還是比 Volvo 有長進
Volvo直接自宮後驅車...(恕刪)

Volvo的性能子品牌Polestar 1

https://autos.udn.com/autos/story/7826/2764254
跑車: 沒啥量。
家庭用車:量超大。
如果沒有量,公司很難賺大錢。
你看看一堆高階量少的汽車公司最後是不是被量大的公司入主?
關閉廣告
文章分享
評分
評分
複製連結

今日熱門文章 網友點擊推薦!